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This web page crossroadsmarketplace.org has the following in the homepage, "Partnering, Serving, Making A Difference." We saw that the webpage also stated " Combined Thrift and Fair Trade Gift Store." It also said " Offering Unique Fair Trade Gifts. Handcrafted by Artisan Partners in Developing Countries. And over 25 other FairTrade Federation Vendors. La Junta, Colorado 81050. 900 AM - 500 PM. 900 AM - 400 PM. 211 Colorado Avenue, La Junta, Colorado 81050 Tel 719-384-7551." The header had jewellery as the highest ranking optimized keyword. It is followed by placemats, unique fair trade gifts, and paper beads which isn't as ranked as highly as jewellery. The next words crossroadsmarketplace.org used was telephone wire baskets. old fashioned crayons was included but might not be understood by search crawlers.